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Asia Pacific Group
A collection of screens from new websites for the Asia Pacific Group, arranged tiled on an angle with the top towards the upper left
Image: rendering, AB
A collection of new websites for the Asia Pacific Group, a Hong Kong based financial services and wealth management group. The group's existing websites were dated and did not reflect the group's current business activities. The new websites were designed to be more modern and to better reflect the group's current business activities.
The Asia Pacific Group
Hong Kong

The group’s existing websites were hosted across as series of Wordpress installations that had become bloated and unstable, and were badly in need of a refresh. These sites were completely rebuilt, with updated content and a new design based on a modern front-end framework. Astro was selected as the best front-end option, as it allowed for the rapid development of a series of static websites, with a shared component and design system.

A new deployment system was also implemented for the group in place of its previous hosting solutions, using Github to host code repositories and Vercel to deploy. Site content is managed internally by Astro, and user updates are pushed to deployment automatically. This setup also allowed for a more robust and reliable development workflow, with the added benefit of a staging environment for testing and review.

Three of the sites are highlighted here.

Group Website
The Asia Pacific Group
  1. Extant APG logo and lockup
  2. New APG Group website
  3. New APG website content page
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Asia Pacific Investment Advisors
Asia Pacific Investment Advisors
  1. New APIA website
  2. New APIA logo lockup, adapted from APG Group identity
  3. Page sections
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Zenith Trustco
Zenith Trustco
  1. Extant Zenith logo and lockup
  2. New Zenith Trustco website
  3. New Zenith Trustco content page
Macbook rendering AB